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Tap on Phone

Client

Tietoevry Card Acquiring

Year

2023

Services

Prototyping

Content Strategy

User Research

Information Architecture

Challenge

THE WHY

The team aimed to develop a mobile app that enables merchants to accept card payments directly on their phones, making transactions more flexible and cost-effective than traditional, expensive POS systems.

The solution had to incorporate their existing account-to-account transfer system and offer a frictionless onboarding and checkout experience.

The team aimed to develop a mobile app that enables merchants to accept card payments directly on their phones, making transactions more flexible and cost-effective than traditional, expensive POS systems.

The solution had to incorporate their existing account-to-account transfer system and offer a frictionless onboarding and checkout experience.

Insights

THE hOW

Through in-depth interviews with small merchants, we identified critical pain points in the onboarding and daily usage of traditional POS systems.

Merchants found the process paperwork-heavy, time-consuming, and dependent on outdated terminals with high fees and maintenance costs.

Categorized insights from conducted interviews.

Design Decisions

THE WHAT

We reimagined onboarding to happen entirely within the app, reducing steps by grouping them logically and pre-filling fields where possible.

Progress is tracked in a clear, linear progression to minimise cognitive load, with interactive tables, fields and animations providing clarity and guidance.

We reimagined onboarding to happen entirely within the app, reducing steps by grouping them logically and pre-filling fields where possible.

Progress is tracked in a clear, linear progression to minimise cognitive load, with interactive tables, fields and animations providing clarity and guidance.

Payment tutorial animation.

Payment tutorial animation.

Form fields adapted to input length.

Form fields adapted to input length.

Available and disabled payment choices.

Available and disabled payment choices.

Interactive table.

PIN keypad.

Breadcrumbs and progress indicator.

Breadcrumbs and progress indicator.

Selection buttons with logos.

Selection buttons with logos.

Solution
and Impact

Solution and Impact

Tap On Phone simplifies and accelerates purchases for both merchants and buyers via a seamless and intuitive interface directly on their phones.

The solution shortened onboarding time, increased payment flexibility and reduced overall transaction costs by 40% by removing external hardware.

Tap On Phone simplifies and accelerates purchases for both merchants and buyers via a seamless and intuitive interface directly on their phones.

The solution shortened onboarding time, increased payment flexibility and reduced overall transaction costs by 40% by removing external hardware.

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